Up-scale Your Next Packaging Project with Soft-Touch Coating
It was several years ago, while book shopping at a Barnes & Noble, when first I noticed that book covers enhanced by foil stamping or embossing seemed to be targeting a mass consumer audience, while books with a distinctive dull or matte coating were intended for a more discerning reader. The subject matter for the latter category was mostly non-fiction, and more specifically on topics that would be unknown to…