Tag: Packaging

Blister Cards: Not For the Faint of Heart

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You see them everywhere. They are in bait shops, hardware and grocery stores, pharmacies, and almost every possible retail outlet… what I am talking about is the handy and ubiquitous blister card, those little paperboard and plastic packages that both seal and display the actual product while hanging from a type of display. Because of their abundance it would be safe for the average consumer to assume that producing blister…

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Up-scale Your Next Packaging Project with Soft-Touch Coating

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It was several years ago, while book shopping at a Barnes & Noble,  when first I noticed that book covers enhanced by foil stamping or embossing seemed to be targeting a mass consumer audience, while books with a distinctive dull or matte coating were intended for a more discerning reader. The subject matter for the latter category was mostly non-fiction, and more specifically on topics that would be unknown to…

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Packaging: More Than a Commodity

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It was hard to miss the mountains of products piled sky high that were vying for peoples’ attention, guiding me through the store like a maze. It could have been because it was early in the morning and the products hadn’t been thoroughly shopped yet, or maybe because the displays were simply meant to simplify the shopping experience. Whatever the reason was, the large piles of products made me feel something that I often hear…

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FDA labeling Proposal: Another Good Reason for Digital Packaging

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FDA proposes new labeling requirements

The Food and Drug Administration is proposing its first major nutritional labeling change in over twenty years.  Some of the proposed changes are to reflect more accurate serving sizes, distinguish between natural & added sugars, and to update the daily recommended dosage values for certain nutrients such as potassium and vitamin D. If approved, the manufacturers will have up to two years to revise their labels to the new standards….

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Offset Printing 101

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Offset printing is a printing technique where an inked image is transferred (or “offset”) from a plate to a blanket, then to the paper. The lithographic process is based on the repulsion of oil and water; the image to be printed obtains ink from ink rollers, while the non-printing area attracts a water-based film (“fountain solution”), keeping the non-printing areas ink-free. In very basic terms:   A printing plate (with a positive…

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