Category: Graphic Design

Store Brands Follow National Brands In Aiming for Packaging Quality

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As retailers continue to grow their own private label brands, they are aiming for product quality levels that are at least equal to their national brand competitors. In addition, they are also applying greater emphasis on quality and uniformity for the packaging across their various product lines. Achieving comparable packaging quality has been more difficult for the store brands because their products are developed and manufactured independently by multiple vendors…

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Making a Difference Through Design

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On a recent visit to the doctor I was asked the question, “Do you take a multi-vitamin”? After I confirmed what he already knew, I received a lecture on the health benefits from a simple daily pill. A few days later I was in a convenience store when I remembered what the Doc had said. With my ignorance on the topic, I strolled to the vitamin aisle and was quickly overwhelmed. There in front of me…

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1050 Design – A Better Way to Design Packaging

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Many people consider themselves designers. From the Adobe Creative suite to WordPress, now more than ever people are able to channel their artistic abilities to create and share ideas with the world and sell their services to clients as freelancers. Freelance work has become a great way for people to expand their professional abilities while working with a variety of clients in a number of industries. As consumers, we benefit…

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FDA labeling Proposal: Another Good Reason for Digital Packaging

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FDA proposes new labeling requirements

The Food and Drug Administration is proposing its first major nutritional labeling change in over twenty years.  Some of the proposed changes are to reflect more accurate serving sizes, distinguish between natural & added sugars, and to update the daily recommended dosage values for certain nutrients such as potassium and vitamin D. If approved, the manufacturers will have up to two years to revise their labels to the new standards….

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Digital Printing – Expanding Capabilities

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Adding digital printing capabilities has opened up a whole new set of possibilities for solving customer problems, but sometimes physical size limitations still can get in the way. Then again, a digital press is not like an analog press; thinking differently may provide an opportunity to transcend physical limitations allowing for new ways of doing things you never could have imagined before. Although our HP Indigo digital press is a…

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